Placing Value on Amazonian Rainfall
The Launch of an Amazonian Indigenous Leadership Initiative
The yerba mate grown in the South American Atlantic rainforest is the key ingredient in Guayaki’s organic, fair trade beverages. The yerba mate trees depend on at least 15% of the rainfall from the Amazon Basin that “navigates” thousands of miles south via “flying rivers”.
The recognition of this interdependence between two major ecosystems and its cultures is expressed by placing a financial value on the rainfall originally generated in the Amazon where indigenous peoples maintain the forest and its ecosystems.
The general purpose of this agreement is to learn, share and, hopefully, inspire others in search of their own recognition of interdependence with indigenous cultures and ecosystems for the common good.
Read the full release about this initiative here.
Una versión en español está disponible aquí.